Peru on the International Tourism Agenda
Each year, international tourism brings together spaces where destinations and professionals from different countries exchange ideas and new ways of understanding travel. Toward the end of February, ANATO in Bogotá and BTL in Lisbon become key meeting points where future routes around the world begin to take shape.
In these conversations, interest in Peru emerges naturally—not only for its iconic landmarks, but for the diversity of experiences it can offer within a single journey. Few destinations allow travelers to move, in just a few days, from historic cities to Andean mountains, from local markets to a gastronomy recognized worldwide.
Machu Picchu remains an essential reference, yet more and more itineraries are designed with a broader perspective, considering everything that surrounds that visit. The Altiplano, Lima’s culinary scene, everyday life in the Andes, and natural landscapes are increasingly woven into the same journey, creating a richer and more personal experience.
Encounters that Inspire Travel
ANATO and BTL reflect a shared interest in more personal itineraries and journeys designed with greater balance. The most valued routes are those that allow travelers to experience the destination at an unhurried pace, combining culture, nature, and time to observe.
Within this exchange, the VIPAC Travel team shares its deep knowledge of the territory and guides the planning process so that each journey maintains continuity and meaning. The goal is not simply to visit places, but to experience them naturally.
A Peru That Invites You to Stay
This growing interest translates into more diverse itineraries. Cusco is paired with Lake Titicaca, the coast with gastronomy, and the mountains with lesser-known cultural experiences. Each region contributes something unique, giving the journey its own narrative.
When travel flows in this way, time in the country often extends naturally. Travelers stay because they find new reasons to keep exploring.
The Value of a Local Perspective
Local knowledge becomes especially important here. Understanding distances, timing, and the best way to move through each region ensures a smooth experience from the moment of arrival.
VIPAC’s presence at ANATO and BTL allows these conversations to evolve into concrete proposals: well-balanced itineraries, close support, and experiences designed from a genuine understanding of the country.
Travel is not only about moving between destinations, but about understanding them. At VIPAC Travel, that experience begins long before arrival—through conversation, planning, and thoughtful guidance that allows travelers to explore Peru in a natural and well-orchestrated way.
